Matt Piccolella

Matt Piccolella

I am a builder and product leader with more than 7 years of experience growing products and the orgs that deliver them. At Notion, I distribute our product to the world through our B2C and B2B growth engines using templates and community content. At Lyft, I was an early product hire and built their rider, mapping, and marketplace products. Prior to that, I hacked on various side projects and taught others to do so at ADICU. Currently, I invest in and advise early-stage startups to get closer to great ideas and people.

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Reach out to me: Email Twitter LinkedIn Github
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Current Location: Berkeley, CA

Work

Notion
Product Lead (PM #3)
2022 - Present
Andreessen Horowitz
Investment Scout + Angel
2023 - Present
Lyft
Group Product Manager
2016 - 2022
Dorm Room Fund
Investment Partner
2015 - 2017
Columbia
Computer Science
2013 - 2017

Investing

Investments

Decipher
Next-gen production monitoring
Autolist AI
AI-powered tools for resellers
Integrations Captain
An app store for your company in 10mins
LlamaIndex
Data frameworks for LLM apps
Roadway AI
AI-driven growth marketing
Pantry AI
Demand and resource planning with AI
Tandem
Prescription drug access
EveryCare
Better hospice care
OneSchema
Import CSV data 10x faster
Warmly,
Warm lead generation

Areas of focus

  • SaaS: especially productivity software, low/no-code, marketing/sales tech
  • Logistics: mapping, operations software, software for ops teams
  • Marketplaces: 0 → 1, bootstrapping, growth stage, etc.
  • AI + ML: particularly as applied to the areas above

How I can help

Company software setup (i.e. I’ll make your Notion for you 😉)
  • Lead Templates at Notion - interview dozens of startups, small companies, etc. who are building out their early company OS on a variety of SaaS tools
  • Know what works and what doesn’t work for early teams
SaaS go-to-market motions, especially PLG
  • 3rd product hire at Notion — main product counterpart for Growth, Sales, Marketing, etc.
  • Helped build out product for all GTM: product-led growth motions, product-led sales, SEO, performance marketing, lifecycle, etc.
Community growth and content
  • Worked very closely with Notion’s Community, one of the best in the industry
  • Leading community content for Notion
  • Led ADI at Columbia, a 1000 person community that was the best at the university
Product org: recruiting, organization, best practices
  • Helped grow the product orgs at Lyft and Notion
  • Have run EPD orgs of up to 70, recruited 25-30 stellar PMs, deployed OKR planning to 100+ person orgs
Expertise in logistics + mapping
  • 1st PM hire on Mapping at Lyft — deeply familiar with geospatial data, routing + logistics software, matching + dispatch algorithms, etc.

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